New Offer!

$2,500 and 0.0% on select Ford models

2018 Ford Edge
SUV
2018 Ford Edge SUV

New Offer!

$1,000 and 0.0% on select Ford models

2018 Ford EcoSport
SUV
2018 Ford EcoSport SUV

New Offer!

$5,050 and 0.9% on select Ford models

2018 Ford F-150
Truck
2018 Ford F-150 Truck

I know what I want.

I know my budget.

Using the slider below, find the vehicle that fits your budget

225 Vehicles in Inventory

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New Ford Lineup

Schedule Your Next Service Appointment

At Uptown Motors Inc., our highly qualified technicians are here to provide exceptional service in a timely manner. From oil changes to transmission replacements, we are dedicated to maintaining top tier customer service, for both new and pre-owned car buyers! Allow our staff to demonstrate our commitment to excellence.

Appointment Information*

Service Information*

Introducing a New Way to Shop

At Uptown Motors Inc., we want your next vehicle purchase to be smooth, enjoyable and most importantly, fast! Our online tools to structure your deal let you control your purchase from home, so you know exactly what to expect when you get here. Access these tools from any vehicle details page – just open the tab next to the vehicle's name or choose a tool that interests you from the options listed. Pick and choose only the tools most valuable to you, and continue where you left off when you get to the dealership. The more steps you complete online, the more time you save at the dealership. You'll be driving away in your next vehicle in record time!

Get Your Trade-In Value

Instantly increase your buying power! Get a trade-in value on your current vehicle before you even set foot at our dealership. You can apply the value calculated here to other tools for the most accurate results.

Begin Your Appraisal

Personalize Your Payments

Help cement realistic expectations for what deal is best for you. Specify whether you'd like to purchase or lease, and make adjustments to find your perfect monthly payment.

Pre-Qualify for Financing

Do you have credit concerns? We can help! Use this tool to provide us with information we need to determine if there are financing options that work for you.

Get Prequalified

View Protection Plans

Review all of the protection plans offered by our dealership, including extended warranties, maintenance plans, wheel and tire repair, windshield repair, GAP insurance and more.

Create your account

Creating a MyCars account is key to saving the details in Structure My Deal. While you can use the tools without an account, logging in will save the information and allow you to access it later from any device – anywhere, anytime.

Leave a Deposit Online

If you find the perfect vehicle online, help us lock it down for you! After completing this tool, you'll be directed to a secure PayPal page where you can process a payment used to hold the vehicle. We accept any major credit card or a PayPal-linked bank account to make this payment, which is applicable toward your down payment. You can cancel your reservation at any time without obligation.

Welcome to Uptown Ford Inc.

Uptown Ford Inc. has been a family operated dealership in Milwaukee for almost 70 years. Our mission is to offer the highest levels of attention to our customers and help you find the best vehicle and terms to fit your needs. Our goal is to educate our customers so they make the best decisions and make sure they understand the benefits of buying or leasing their new Ford or Lincoln at Uptown. We strive to make the buying experience fun and stand behind our guests with on site loaner cars and a touchless onsite car wash. We want to welcome you to the Uptown family!

Uptown offers new and preowned vehicles, a full service repair facility, a large parts department, and a collision center that repairs all makes and models. Please take the time to visit and experience the Uptown difference.   

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